WEBSITE DESIGN & LOCAL SEO IN PRINCE EDWARD ISLAND.

Charlottetown is the capital and largest city, home to the provincial government, UPEI and Holland College, and a compact downtown full of restaurants, pubs and shops. Summerside is the second centre, with Stratford and Cornwall growing fast as suburbs of the capital. Most tradespeople here work across several of these towns in the same week.

Farming, especially potatoes, fishing for lobster and mussels, and tourism carry the Island economy. The Confederation Bridge and the ferry bring visitors to the red-sand beaches, Cavendish, the Anne of Green Gables sites and the golf courses. There is also a small Acadian community in the Évangéline region, where French is still spoken.

Seasons swing hard. Winter brings snowstorms, drifting on open fields and freeze-thaw damage, which keeps snow clearing, roofing and heating contractors busy. Summer brings cottage openings, rentals that need cleaning between guests, and restaurants that must staff up fast for a short, crowded season.

A website live in 24–48 hours

Your website is designed, written and launched in 24 to 48 hours from kickoff, and usually lands within 48 hours once we have your logo, any photos and what you offer. On the Island that often means two audiences on one site: locals who want to call you now and cottage owners or visitors planning ahead from away. We make it mobile-first and fast, with tap-to-call and clear seasonal hours. The copy is ours to write and yours to check, both before launch and after.

How our 48-hour websites work.

Google Business Profile optimisation

Where your business qualifies, we claim, set up and optimise your Google Business Profile, including categories, services, hours, photos, posts and service area. Seasonal businesses can set special hours and post their opening dates, so visitors do not drive to a closed door on the north shore. A cleaner or contractor who travels between Charlottetown, Stratford and the cottage areas can list those as service areas and keep a home address private. Your details stay consistent across listings, and you keep owner access.

More on local SEO and optimising a Business Profile.

Local Google and Meta ads

Google search ads and Meta ads let us target Islanders only, or people in other provinces who are planning a trip or own a cottage here. We build and run the campaigns end to end, with negative keywords and call, form and booking tracking. Seasonal businesses can start ads before the rush and stop them after Labour Day with no contract to break. Nobody can promise results from an auction, so you get a monthly report on real calls, clicks and customers.

See Google and Meta ads.

Can I reach cottage owners who live off-Island?

Yes. Google and Meta can target people by location and by interest, so ads can reach people in other provinces searching for Island services. Your website should make it easy to book or request a quote from far away. We track which requests come in from those ads.

My shop closes for winter. What happens to my Google listing?

You can set hours or mark temporary closure rather than deleting the profile, and post your reopening date. Keeping the listing active holds on to your reviews and photos. We can update it for you at each change of season.

Do I need a French version for the Évangéline area?

There is no provincial rule requiring it for most private businesses, so it depends on your customers. Some owners add French pages to welcome Acadian and Quebec visitors. We can build both from the start.

Is local SEO worth it on an Island where everyone knows everyone?

Word of mouth is strong here, but people still check Google to find your number, hours and reviews before they call. Visitors and newcomers have no one to ask. A clean profile and site make sure the referral actually reaches you.