Question 1

Is an email agreement legally binding?

Accepted Answer

An agreement made by email can be binding in many places if it shows clear terms and acceptance, but it depends on the type of contract and your jurisdiction. For anything important, use a written agreement both sides sign. This is general information, not legal advice.

Question 2

What should a marketing agency contract include?

Accepted Answer

Look for: what services are included, the price and billing cycle, how to cancel, who owns the website, domain, accounts and content, what happens to them when you leave, and how disputes are handled. Clear ownership terms matter most. This is general information, not legal advice.

Question 3

What are the requirements for business text messaging?

Accepted Answer

Typically you need prior consent, clear identification of your business, opt-out instructions such as replying STOP, and honoring opt-outs promptly. US carriers also require registration for business texting from regular phone numbers. This is general information, not legal advice. Keep a record of how each person agreed to receive texts.

Question 4

Is it legal to record customer phone calls?

Accepted Answer

It depends on where you and the caller are. Some places allow recording with one party's consent; others require everyone on the call to agree. A short announcement at the start of the call is a common way to handle it. This is general information, not legal advice.

Question 5

What is CASL, and does it affect my business?

Accepted Answer

CASL is Canada's anti-spam law. It covers commercial emails and texts sent to or from Canada and generally requires consent, sender identification and an unsubscribe option. US businesses emailing Canadians can be affected too. This is general information, not legal advice.

Question 6

Is the ADA the same as WCAG?

Accepted Answer

No. The ADA is a US civil rights law; WCAG is a technical standard for accessible web content. The ADA does not name a specific website standard for most private businesses, but WCAG is the benchmark most often referred to in practice. This is general information, not legal advice.

Question 7

Do I need a privacy policy on my website?

Accepted Answer

If your site collects personal information, such as through a contact form, analytics or ads, privacy laws and platform terms generally expect a privacy policy that explains what you collect and why. Requirements differ by country, state and province. This is general information, not legal advice.

Question 8

Can I say I'm the 'best' or 'number one' in my ads?

Accepted Answer

Claims in ads should be truthful and backed by evidence. A vague opinion may be treated differently from a specific factual claim, but claims like 'number one' or 'most trusted' can invite complaints if you cannot prove them. Ad platforms have their own rules too. This is general information, not legal advice.

Rules and compliance: 8 questions